In today’s fast-moving landscape of tech startups and real estate innovation, one name is emerging as a formidable force: Ravinna Raveenthiran. As the founder and CEO of Nesti, a forward-thinking real estate tech platform, Raveenthiran is disrupting the market with innovative AI-driven solutions aimed at empowering realtors and transforming how people buy and sell properties. But her success story is more than just business strategy—it’s a powerful narrative of resilience, personal growth, and a passion for making a difference.
A Legacy of Resilience and Strength
Raveenthiran’s journey begins with profound adversity, moments that shaped her resolve and gave her a unique perspective on life and business. At just 14 years old, she suffered the devastating loss of her father, a tragedy that struck deep and left her grappling with questions about purpose and legacy. Eleven years later, on the same date as her father’s passing, her grandfather also passed away. This parallel loss became a defining moment in her life.
“These experiences have shown me that life is fragile and fleeting. Every moment must be meaningful, every decision purposeful,” says Raveenthiran. “I wanted to create something that not only succeeded but also honored my family and the sacrifices they made.”
These personal losses became her strength, inspiring her to push forward and rise above difficult circumstances, including navigating toxic work and personal environments. Raveenthiran credits these struggles for the fortitude she built to handle criticism, rejection, and setbacks—transforming adversity into the fire that drives her entrepreneurial spirit.
Early Entrepreneurship and Financial Acumen
Raveenthiran’s entrepreneurial spirit and financial instincts were apparent early in her life. At 19, she made her first investments, demonstrating a sharp financial awareness and a natural talent for wealth-building. Two years later, she founded her first company, Melano Skincare—a brand focused on empowering women of color.
“Melano Skincare wasn’t just about beauty. It was about representation, about helping women of color feel empowered and celebrated,” says Raveenthiran. Melano Skincare quickly gained traction, with products featured in numerous spas and continually selling out—a testament to her market understanding and ability to connect with consumers.
The success of her first venture laid the foundation for bigger ambitions. By 24, Raveenthiran purchased her first investment property, marking the start of a deep interest in real estate. This initial foray would eventually inspire the creation of her next groundbreaking venture.
Enter Nesti: A Real Estate Revolution
In 2023, at the age of 25, Raveenthiran launched Nesti, a tech startup aimed at revolutionizing real estate through technology. Recognizing a significant gap in the market for real estate professionals who struggle with marketing and client engagement, she developed Nesti to bridge that divide. The platform is designed to offer an AI-powered solution for real estate professionals to better connect with quality clients while streamlining their marketing strategies.
“Nesti’s goal is to be the ‘Shopify’ of the real estate industry,” Raveenthiran says. “We’re creating a full-service marketing solution that allows real estate agents, brokers, and clients to engage in meaningful ways.”
Leveraging AI, Nesti offers real estate professionals a robust toolkit that provides market insights, better client matching, and an overall improved user experience for all parties. The platform has the potential to disrupt how deals are made, ensuring transparency and enhancing decision-making at every stage of the real estate process.
A Holistic Approach to Business and Life
Ravinna Raveenthiran
Raveenthiran’s success is not only a result of her business acumen but also her holistic approach to life. Throughout her entrepreneurial journey, she has focused on personal growth, spirituality, and the importance of leading with purpose. After years of self-reflection, she embraced Islam, a spiritual journey that has deeply influenced her ethical and values-based approach to business.
“My spiritual journey has taught me to lead with integrity and to do the right thing, regardless of the obstacles,” says Raveenthiran. Her values are infused into Nesti’s mission, with an emphasis on fairness, transparency, and creating positive impacts that extend beyond financial growth.
This perspective also influences her leadership style, where she fosters authenticity, empathy, and a deep commitment to both her employees and her clients. She encourages her team to align with their values, knowing that doing so will attract the right opportunities.
Overcoming Hurdles on the Path to Success
Raveenthiran’s rise has not come without its share of challenges. She’s faced complex family dynamics, gender bias, and societal expectations—all of which could have derailed her ambitions. Instead, these hurdles have become stepping stones for growth.
“I’ve learned that every challenge offers an opportunity to grow and improve. The criticism I’ve received along the way became fuel for my journey,” Raveenthiran explains.
Through therapy, reflection, and a relentless focus on self-improvement, she has cultivated a mental toughness that continues to serve her in business. This resilience allows her to thrive in the fast-paced, often unpredictable world of tech startups.
Scaling Nesti: Ambitious Goals for the Future
Looking ahead, Raveenthiran’s vision for Nesti is bold and unwavering. She sees the company evolving into a multi-billion-dollar enterprise that reshapes how real estate professionals operate in the digital age. Her personal goal of being featured on Forbes’ 30 Under 30 list is not just about personal validation but about representing what’s possible for women of color in tech.
“We’re not just building a company; we’re building a movement that promotes inclusivity, fairness, and transparency in real estate,” Raveenthiran emphasizes.
Her future plans include expanding Nesti’s user base to 1,000,000 through its app waitlist and newsletter, setting new standards in real estate technology, and continuing to inspire other women to break barriers in the tech industry. She sees Nesti as not just a leader in real estate technology but a trailblazer that will define the future of the industry.
Lessons in Resilience, Innovation, and Empowerment
Raveenthiran’s remarkable journey offers many valuable lessons for aspiring entrepreneurs and business leaders:
- Embrace adversity: Let challenges fuel growth and innovation.
- Lead with purpose: Align business goals with personal and ethical values.
- Never stop improving: Continuously refine your craft and your vision.
- Empower others: Success is multiplied when it uplifts the people around you.
- Stay resilient: Adversity is inevitable, but persistence and self-reflection are key to overcoming it.
Raveenthiran’s story is a shining example of how personal tragedies can be turned into triumphs, and how an entrepreneurial spirit, when paired with determination and vision, can break barriers in even the most competitive industries.
As Nesti continues its upward trajectory, Ravinna Raveenthiran is carving out a legacy not only as a disruptive force in real estate tech but as a compassionate, purpose-driven leader whose success benefits others. She is building more than a company; she’s shaping the future of real estate through the lens of innovation, empowerment, and social responsibility.
For more information about Ravinna Raveenthiran and Nesti, visit her LinkedIn profile, check out the Nesti website, or follow her on Instagram @ravinnaravi.